strategy product/package design: kastel shoebox packaging design ADVERTISING: DONALD PLINER "THE ART OF FUN" S/S CAMPAIGN - RESORT bulgari heritage campaign strategy/positioning: joto sake for snowboarders SOCIAL MEDIA/DIGITAL: ALFAONE CONCIERGE consulting press: collaborations in art, fashion and advertising – interview with creative director ucef hanjani Digital: e-com vip access catalog for white house black market strategy/positioning: revlon's charlie - how to bring a 'heritage brand' back into the limelight news: revlon engages ceft and company on brand relaunch strategy/positioning: house of waris - jewelry collection strategy/positioning: rebranding for revlon's charlie fragrances advertising: clinique campaign presentation - as individual as you are strategy/positioning: clinique film: whbm a musical odyssey tv commercial by johan renck featuring coco rocha strategy/positioning: marni fragrance launch strategy/positioning: drakkar noir fragrance strategy/positioning: fan di fendi - the new fragrance by fendi product/package design: W hotel pillow sprays collateral: gap inc fashion consulting with stylist marie-amélie sauvé retail/space design: W Hotels engages ceft and company in a branding assignment strategy/positioning: tory burch luxury fragrance press: hennessy campaign - the fastest selling cognac strategy/positioning: where is my hennessy sidecar? collateral: hennessy cognac - what does it take to get your advert on an album cover? advertising: lancôme consulting