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press: collaborations in art, fashion and advertising – interview with creative director ucef hanjani

January 14, 2014 by ceftandcompany

“for hanjani, uniting separate forces to create a more effective and result is a mantra. during a project for the nike free women’s apparel, which included print and film, he was determined to choose a photographer that would complement the brand. ‘nike’s inspiration comes from the streets and the sports that propel everyday people into global athletics,’ hanjani explains. ‘to express this, we contacted the gallery of a french art photographer, denis darzacq, who had no agent or commercial representative…we arranged a shoot that was not just in line with denis’ work, but true to nike’s brand.’ the ad features a woman dressed in the relevant…

Filed Under: Advertising, Art / Fashion, Beauty / Fragrances, Bruno Magli, Events, Luxury, Net-a-Porter, Nike, Press, Product / Package Design, Retail, Retail / Space Design, Social Media, Strategy / Positioning, WHBM, Wine / Spirits Tagged With: anjelica huston krug, ceft and company, christopher raeburn, creative agency NYC, design agency nyc, gorbachev louis vuitton, Graydon Carter, krug champagne advertising, liquor advertising, luxury agency new york, NIKE BE FREE, nike NY agency, photographer denis darzacq, three ipad magazine, three magazine, ucef hanjani creative director

collateral: richemont – ralph lauren stirrup watch announcement and press kit

June 2, 2013 by ceftandcompany

ralph lauren and richemont embarked on the production of their premium luxury watches with the formation of the ralph lauren watch and jewelry company, S.A.R.L. based in geneva, switzerland. the joint enterprise was to rival the likes of patek philippe, audemars piguet, blancpain, breguet, jaeger-lecoultre, vacheron constantin, and rolex. with premium movements from jaeger-lecoultre in […]

Filed Under: Art / Fashion, Collateral, Luxury, Ralph Lauren, Richemont Tagged With: luxury advertising agency, luxury agency new york, luxury watch advertising, luxury watch collateral, premium complicated luxury watches, ralph lauren luxury watch, ralph lauren stirrup watch, ralphlauren, richemont and ralph lauren launch luxury watch, richemont and ralph lauren partnership, Sauvage, savoir

ADVERTISING: DONALD PLINER “THE ART OF FUN” S/S CAMPAIGN VIDEO

March 30, 2013 by ceftandcompany

 “the art of fun” S/S video – bts “the art of fun” has returned for the summer. the whimsical theme has continued, this time with a resort collection leading the way. the bright vivid colors pop with a floral resemblance against the lush greenery. the imagery was inspired by the playful patterns and choice […]

Filed Under: Advertising, Content Creation, Donald Pliner, Retail, TV / Films Tagged With: award winning agency, best shoe marketing video, boutique advertising agency new york, brand video, ceft and company new york, creative director ucef hanjani, DJP, donald pliner, luxury advertising agency new york, luxury agency new york, luxury footwear marketing, proximo, top luxury advertising agency

product/package design: maharam aromatic interior sprays

November 26, 2012 by ceftandcompany

these product conception and design proposals were originally intended for maharam design studios. curated from natural plant base scents, the interior sprays seek to bring the spirit and experience of maharam’s unified patterns to life through the other senses. maharam is recognized for its rigorous and holistic commitment to design as a leading provider of […]

Filed Under: Beauty / Fragrances, Maharam, Product / Package Design Tagged With: agent provocateur advertising, beauty design agency nyc, ceft and company new york, luxury agency new york, maharam design studios, maharam interior sprays, maharam packaging design, packaging agency new york, savoir

press: nike london 2012 olympics etiquette book featured on limite magazine

August 20, 2011 by ceftandcompany

“winning is good, but looking good as you win is kinda important too. nike released this tongue-in-cheek style guide for american athletes, which provides tips on how to wear the brand’s apparel during appearances on the medal stand or around the olympic village. the hardbound volume, developed in partnership with creative agency ceft and company, is a throwback to earlier handbooks that doled out fashion advice alongside proper etiquette and conduct. the book’s chapters feature line illustrations accompanied by slightly over the top prose, as well as the color photography of max farago, providing detailed instructions on everything from how to avoid unsightly t-shirt creep from beneath your team…

Filed Under: Collateral, Luxury, Nike, Press Tagged With: ceft and company new york, creative director ucef hanjani, jered, limite magazine, luxury agency new york, luxury agency NYC, NIKE, nike etiquette book, nike london olympics, nike press

Protected: collateral: richemont – ralph lauren timepiece box presentation

June 2, 2011 by ceftandcompany

There is no excerpt because this is a protected post.

Filed Under: Collateral, Ralph Lauren, Richemont Tagged With: luxury advertising agency, luxury agency new york, luxury watch advertising, luxury watch collateral, premium complicated luxury watches, ralph lauren luxury watch, ralph lauren stirrup watch, ralphlauren, richemont and ralph lauren launch luxury watch, richemont and ralph lauren partnership

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