ceft and company engaged with japanese fashion brand adore for their spring/summer line featuring model alexandra tomlinson photographed by stefan indlekofer + claudia knoepfel. view all work for adore.
identity/naming: shootdigital
ceft and company engaged with shoot digital in the identity for their website, including the logo, colors, and fonts.
advertising: ohio 65
three page consecutive ads intended to run in newspapers and select publications. there are few projects more fun than those for friends and family. ohio 65 is the brainchild of our dear friend brent haas, international hair stylist, founder of space project, and ex-creative director of architects and heroes. ohio 65 was haas’ answer to […]
digital: interactive map for genyouth foundation website
an interactive map created by ceft and company new york for the genyouth foundation, a non profit organization fighting childhood obesity in the united states. click the button above to view full interactivity. view all work related to this project.
press: aiga features target television ad
target’s quaint television ad, creatively directed by ucef hanjani receives an AIGA award and is documented on their site. view all work related to this project.
press: c’est du propre target e-tapes
while creative director at KBP, ucef hanjani (current creative director at ceft and company) concocted these beautiful and inventive campaigns for target. view all work related to this project.
advertising: target newspaper ads
creative director ucef hanjani worked on these innovative black and white advertisements for target. featuring enlarged products, the juxtaposition of consumer and product is documented beautifully. view all work related to this project.
film: Target TV Spot – Charmin’s Guitar Kid
one in a series of over 16 spots created for target stores at kbp under the creative direction of ucef hanjani. the brief requirements, unlike the usual target messaging that focuses on designer products, were to communicate “value” across basic household retail products such as detergent, tissue papers, and the like. it was quite a […]
editorial: adore japan fall / winter campaign featuring behati prinsloo
print campaign for japanese brand adore’s fall/winter campaign featuring the stunning behati prinsloo, photography by camilla akrans, and creative direction by ceft and company. view all work for adore.
press: netcenter portals in creative review
ucef hanjani enlists big tv, british directors andy delaney and monty whitebloom to create the campaign for netscape and its portal site, netcenter.
editorial: numero magazine – the house
editorial story for numero magazine paris. quest art directed by ucef hanjani. view all work for numéro.
editorial: vogue nippon concrete jungle
this gravity-defying spread was shot by photographer karen collins for vogue nippon, with creative direction by ucef hanjani of ceft and company. view all work for karen collins.
advertising: nike soccer wild-posting campaign for event
invite for the nike event (front view) invite for the nike event (back view) nike: hackney marsch football/soccer nike: kaiser chiefs football/soccer nike: club parque football/soccer nike: cristiano ronaldo for li long football/soccer nike: cristiano ronaldo for diski football/soccer ceft and company collaboration on the colorful posters for nike’s global soccer campaign event. view all […]
editorial: culture of activism with photographer karen collins
an inherently literary editorial, art directed by ucef hanjani and shot by photographer karen collins, for soma magazine. view all work for editorial / art direction.
editorial: Hairwear with photographer Mary Rozzi
editorial story hairwear editorial with photographer mary rozzi. art direction by ucef hanjani. view all work for editorial / art direction.
logo/identity: ohio 65
there are few projects more fun than those for friends and family. ohio 65 is the brainchild of our dear friend brent haas., international hairstylist, founder of space project, and ex-creative director of architects and heroes. ohio 65 was haas’s answer to the overcrowded and financially-polluted world of products. back to the basics with a […]
editorial: self obsession with photographer olivia beasley
editorial men’s story art directed by ucef hanjani and photographed by olivia beasley. view all work for editorial / art direction.
editorial: the hunt – fur fashion story
shot partially in studio and partially at the museum of natural history, this simple editorial story created quite a stir, prompting some to call it not just fashion but “thoughtful fashion”. at the time, debates were heated over the resurgence of fur in the fashion industry;peta on one side and the fashion elite on the […]
editorial: interview with iggy pop
interview with music legend, iggy pop photographed by olaf heine and composed under the editorial art direction of ucef hanjani. view all work for editorial / art direction.
editorial: actor / director / musician vincent gallo photographed by terry richardson
cover story and feature interview with actor, director and musician vincent gallo. the story was creatively directed by ucef hanjani, and photographed in los angeles in vincent gallo’s home recording studio by fashion photographer terry richardson. view all work related to this project.
editorial: environments of silence with photographer adam friedberg
editorial story environments of silence editorial with photographer adam friedberg art direction by ucef hanjani. view all work for editorial/art direction.
editorial: magazine curation and art direction for soma magazine
ceft and company’s creative director ucef hanjani redesigned and recurated the west coast publication soma, releasing numerous noteworthy issues. eventually,many of these became collectors’ issues, some of which even fetched hundreds of dollars on ebay. featuring cover stories with cult figures of the time such as actor/director vincent gallo, actress chloe sevigny, director wong kar-wai, […]
editorial: interview with tom waits
music legend tom waits gives intimate details and advice in this editorial story art directed by ucef hanjani and photographed by russ flatt for soma magazine. view all work for editorial / art direction.
editorial: director wong kar-wai interview and cover story
interview with one of our favorite hong kong film directors, wong kar-wai. this magazine cover and accompanying editorial story made this issue a collectors edition. the spread includes the beautifully intimate interview with wong kar-wai, complete with visuals from his most important films such as days of being wild, chungking express, and in the mood for […]
editorial: interview with alice cooper
magazine editorial layout for its last page titled “nine perfect minutes” of music interviews. this one featured interview with godfather of goth/rock alice cooper. interview by jean uhelszki. view all work related to this project.
digital: nonprofit group genyouth foundation’s ios optimized website
genyouth foundation’s aim is to reduce childhood obesity across the united states. led by renowned news anchor alexis glick, the genyouth foundation website and its animated child-friendly content were created by the agency to welcome children, while providing serious and mindful content for the board of education and philanthropists alike. our genyouth character holds his […]
editorial: the suburban dream fashion story
magazine art direction by ucef hanjani in collaboration with photographer greg sorensen. view all work for editorial / art direction.
editorial: the red and the black story
the red and the black, an editorial story, is a play upon laid back luxury. the story is an ode to the use of fashion as social commentary in stendhal’s famous novel, le rouge et le noir. art directed by ucef hanjani in collaboration with photographer karen collins. view all work for karen collins.
editorial: Anti Graffiti with photographer Tony Hamboussi
in the process of ideation for the “street issue” of our magazine, there was discussion around which prominent graffiti artists in new york we should cover. the idea was apt, but rather cliche especially for an issue on such a topic. after long afternoons over coffee and research we settled on the idea of photographing […]
editorial: interview with jean genet
for an art magazine editorial design and selection, the focus was on french writer jean genet. being a prominent and controversial french novelist, playwright, poet, and essayist, genet was certainly a perfect candidate. moreover, he is credited with penning the biography of swiss artist alberto giacometti l’atelier d’alberto giacometti, in addition to numerous films and […]
press: joe boxer featured on slate.com
slate.com’s feature article on the joe boxer for kmart commercial featuring dancing vaughn lowery that was art directed by ucef hanjani.
press: joe boxer for kmart featured in adweek
adweek names kmarts joe boxer advertisement as one of the best spots. under the art direction of ucef hanjani, kmart’s “vaughn” spot was featured in adweek. wearing only underwear, vaughn lowery garnered some serious publicity with his chippendales act. still, his joie de vivre rubs off. why is this man so happy? because kmart now carries joe boxer clothing.
editorial: 5 O’Clock Hero with photographer Russ Flatt
art direction by ucef hanjani. photographed by russ flatt. view all work for editorial / art direction.
editorial: pieces featuring raf simons and stella mccartney
one of the many editorial features created as an on-going section of soma magazine. the pieces featured important figures in fashion, art, music, and design. the candidates were invited to submit a copy of their right hand for a palm reading to accompany their interviews. the identities of the candidates would be keep secret from […]
editorial: 85 with photographer karen collins
an exploration of music, rhythm and color across 12 pages. mixing art and fashion where the subject matter is not taken literally (what to buy) but emotionally and intellectually (what i want to be). the story is both modern and full of aspiration, but also sustains the essence of art and fashion. editorial story by […]
advertising: lancôme rose – the heart of beauty proposal
the heart of beauty was one of the early campaign proposal for the relaunch of lancôme, allowing the brand to update its image with out losing its iconic rose imagery. view all work for lancôme.














